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Intent in a tent! February 24th 2026, at the O2, London. Sign up now
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Intent in a tent! February 24th 2026, at the O2, London. Sign up now
⛺
Intent in a tent! February 24th 2026, at the O2, London. Sign up now
Introducing
Real-Time Intent for Online Retail
Get automated insight into every visitor's intent,
then control how you adapt their experiences.
then control how you adapt their experiences.
See Intent in actionSee Intent in action
Join the ecommerce brands finding new growth with intent
Ecommerce teams have never been able to know what their visitors really need
Context is missing. Analytics show what visitors do, but lack insight into why. They reveal category, device or page type, but not personal needs. This blindspot limits growth, insight and customer experience.
And data is not real-time. Ecommerce teams focus on actions like clicking, converting or bouncing but can't see what happens in between. This misses key details, and is not actionable in-moment.
So experiences lack impact. With no real-time context, ecommerce sites fire predefined tactics on page views or time on site. This is detached from what each visitor needs on their unique journey.
Until now.
Our AI Agent lets you respond to intent in real time.
Listen to the intent of every visitor
Our agent models 800 datapoints to identify the behaviours, affinities and intent of your visitors. Automatically. In the background.
See how well your site progresses intent. Send real-time data to your other tools.
See how well your site progresses intent. Send real-time data to your other tools.
Segment your visitors as they shop
Match each visitor with intent segments while they’re onsite. Using their behaviours. Changing as their purchase journey does.
Reveal your intent-based traffic composition. Target new, overlooked opportunities.
Reveal your intent-based traffic composition. Target new, overlooked opportunities.
Respond appropriately in real time
Adapt to the intent of each visitor at optimal moments on your website. Trigger overlays instantly. Post page load. With full control.
Build, launch and manage in a few clicks. Measure the impact on target segments.
Build, launch and manage in a few clicks. Measure the impact on target segments.
Use Cases
Make your tactics more impactful
Intent means you can understand and prioritise your visitors based on their true context. Who is ready to buy? How many are struggling? How many are looking at abandoning at any given point?
See your traffic composition and value in a way other retailers can’t. Move past short-term results by seeing how your visitors progress along the buying journey.
Intent allows you to be strategic with promotions. To only offer discounts to those who need them. To even personalise the type of discount based on how or what someone might purchase.
Why offer discounts to those who are going to buy anyway? Why offer discounts to those who will never buy? Intent means you don’t have to.
Our Agent pays attention to each visitor then surfaces the discovery tools or products they need, when they need them.
By highlighting or tweaking site elements like your search, filters and recommendations to the real-time needs of each visitor, it drives engagement at the optimal moments.
Intent lets you ask for a visitors’ emails at a time that is appropriate for them, with a value exchange in line with their needs.
Start by timing your existing capture tactics so they align with visitor context or expected actions. Then start to personalise your content or design depending on each visitor's buying journey.
Intent surfaces your features at the optimal moment, by responding to the real-time context of your visitors.
Why show scarcity messaging to somebody who isn’t going to buy? Why risk reducing intent with inappropriate experiences? Use your features in a strategic, customer-first way.
Why eCommerce teams love intent
Read customer storiesRead customer stories
“Understanding and targeting customer intent has added well over £1m in incremental revenue in less than 6 months. It is our secret weapon.”
“Made With Intent gives us the context we never had. We’ve shifted from blanket experiences to meaningful ones that meet the moment. It’s changing our mindset as a business.”
“We showed intent-based email capture to more people. More people were signing up. And more of those people were converting.”
"By using intent data to segment and target our audience in Klaviyo we doubled our email open rate, and saw a like-for-like increase in conversion value of 160%."
"Our discount strategy is reliant on Made With Intent and we've seen margin enhancement improvements of over 10% as a result."
Join the brands unlocking new growth by being more appropriate
The technical stuff you may be thinking about
1 Script. 7kb.
ISO27001 Certified
Integrates with data tools
Integrates with experience tech
>10 billion modelled events
No Core Web Vitals impact
No PII
No extra cookies
1 Script. 7kb.
ISO27001 Certified
Integrates with data tools
Integrates with experience tech
>10 billion modelled events
No Core Web Vitals impact
No PII
No extra cookies
Frequently asked questions
What tech do I need to have to use Made With Intent?
If you have an ecommerce site, you don’t need anything else to get value from our product. All you need to do is add our script to your store or tag management solution, such as Google Tag Manager. Looking for a new way to grow? Made With Intent is made for you.
Do you help with onboarding or offer ongoing support?
Absolutely. Our product is set up so anyone can use it, but we’re here to help. In the first month, we’ll help you understand intent data and launch your first experience in our Campaign Manager. We’ll then provide ongoing coaching through regular calls and quarterly reviews.
How much work do I need to put in to see value?
While our agent takes care of the data and delivery, you are ultimately in control. You will need to make decisions. But you won’t need to code or do anything technical.
Does your agent work on non-English language stores?
Si. Oui. Ja. While our model tracks text from each visitor’s browser, it has been designed to read the code elements from the website. Language inputs only make up a few of the signals we track.
What tools does your intent data integrate with?
Intent data and experience triggers can be pushed to all your existing tech stack. This includes data, analytics, onsite and marketing tools. Or any other system that allows custom dimensions and variables.
What does it cost?
Our pricing is banded, based on the sessions a site gets. Up to 1.2 million annual sessions starts at £1,576 a month. And while the cost increases for higher bands, the cost-per session gets lower. Upfront annual payments also pay less.
If you have any further questions or just want to reach our team, click the button below.
Get in touchGet in touch