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Intent-based experience optimisation for eCommerce

Deliver personalised experiences, with              

Made With Intent continuously tracks behaviour, predicts intent and delivers experiences. It works as your visitors shop, not just on page load, so you can act in the moments that matter.
Average +9.4% incremental revenue
Last updated: Feb, 2026
See how it worksSee how it works
Intent Overview Hero Image
See a 24% uplift in intent to purchase
Average increase across our customers
bensons for beds logo imageLovehoney logo imageHotel Chocolat logo imageOn the Beach logo image
bensons for beds logo imageLovehoney logo imageHotel Chocolat logo imageOn the Beach logo image
How Made With Intent helps you

Unlock the growth 
you‘ve been missing

>50 billion

modelled eCommerce events
mean instant accurate predictions

In person, a great sales assistant reads what a shopper is trying to do then adapts. Made With Intent brings this intuition to online shopping.

Read up on our modelRead up on our model
1 Script. 7kb.
Models 800+ signals continuously
No PII
Works on any eCommerce site
1 Script. 7kb.
Models 800+ signals continuously
No PII
Works on any eCommerce site
1 Script. 7kb.
Models 800+ signals continuously
No PII
Works on any eCommerce site
1 Script. 7kb.
Models 800+ signals continuously
No PII
Works on any eCommerce site
This is experience optimisation, powered by intent

Deliver intent-based experiences

Launch and test 20+ overlay and in-page templates in 5 minutes or less
using Made With Intent. Triggered in real-time, no page load necessary.
Discounting with Intent
Deliver unique, intent-based voucher codes. Even change incentives to fit visitor interests. Get more sales without relying on blanket discounting.
Save up to 42% on marginSave up to 42% on margin
Social Proof with Intent
Launch intent-based social proof, see when messages actually have a positive influence and when they don’t. Fewer messages, higher impact.
Lift social proof impact by 20%Lift social proof impact by 20%
Email Capture with Intent
Deliver email capture at the right times. Power in platform or by triggering your other tech. Fewer predefined pop-ups, more high-quality sign-ups.
Get 40% more email sign upsGet 40% more email sign ups
Messaging with Intent
Share specific messaging when it makes most impact. Move beyond generic, static messaging to the right message at the right time.
See a 15% conversion upliftSee a 15% conversion uplift
Product Discovery with Intent
Help more visitors to find the product that’s right for them, with appropriate nudges and guidance at the time they need it.
Lift product engagement by 30%Lift product engagement by 30%
Prompts with Intent
Deliver in-session nudges to guide visitors, highlight features and prompt action, right when they need it most.
Get 30% more feature engagementGet 30% more feature engagement
Content Prioritisation with Intent
Surface the content that will actually drive action by adapting your pages to match what each visitor cares about in the moment.
Improve conversion by 15%Improve conversion by 15%
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Launch in minutes
Trigger in real time
A/B test variations
See impact vs holdback
Launch in minutes
Trigger in real time
A/B test variations
See impact vs holdback
Launch in minutes
Trigger in real time
A/B test variations
See impact vs holdback
Launch in minutes
Trigger in real time
A/B test variations
See impact vs holdback

Target key shopper moments

Just define the moment, experience and goal. Our agents will continually validate the optimal timing for delivery.
Our agents recognise signals of hesitation or exit in low intent visitors, then deliver the right reassurance or nudge to recover the session.
It lets you turn indecision into in-session progress, 
ensuring more visitors can shop with confidence without needing to chase them after their visit.
With intent, you can ask for visitors’ emails at times where they are most likely to share it with you.
Why only ask for an email via pop-ups when a visitor lands, visits 3 pages or hits 30 seconds? Get 40% more emails of better quality on average, just by asking in appropriate ways at the right times.
Instead of every visitor seeing the same static product pages, our agents surface the right experiences, tailored to the visitor’s mindset.
This makes every product page work harder to reduce friction and drive action without overwhelming with every tactic all at once.
By tuning into prior session context, our agents deliver the right experiences to help visitors pick up where they left off.
It’s a intuitive, seamless way to re-engage visitors, with recently viewed items, category specific nudges and subtle prompts.
The average return on intent
+9.4% revenue
+11.2% margin
+31% experience impact
+9.4% revenue
+11.2% margin
+31% experience impact
+9.4% revenue
+11.2% margin
+31% experience impact
+9.4% revenue
+11.2% margin
+31% experience impact

See how 100+ eCommerce brands use Intent

£4m+
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Incremental revenue gains from intent-based experiences & email in just 3 months
Read their storyRead their story
2x
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Increase in CRM bookings, reached faster with intent within 6 months
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On the Beach Customer Image
£1m+
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Incremental revenue gains from intent-based experiences in the first 6 months
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6x
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More emails captured within a matter of weeks, simply by targeting drops in intent
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26%
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Increase in conversion rate after month one, just by discounting with intent
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42%
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Saved margin after two months of only showing discounts to visitors who need it
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Appliances Direct Customer Image
£2m
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Potential revenue increase, unlocked by intent
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Seasalt Cornwall Customer Image
6%
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Increase in conversion for multi-session experiences.
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Jacamo Customer Image
3.7%
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Increase in conversion rate linked to +14% size guide usage.
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Le Chameau Customer Image
14%
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Increase in conversion rate from prioritising product finders.
Read their storyRead their story
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Rapid setup and ROI
Measurable revenue lifts
in days, not weeks
Step 1
Connect
Just add our script to your eCommerce site and you’ll have accurate, real-time intent data. Our model works immediately and fine tunes to your visitors in days.
Step 2
Prove value, fast
With data flowing, we’ll help you understand intent data and launch your first experiences. Agentic campaigns can be launched in less than 5 minutes and find growth within a week.
Step 3
Scale
From there you’ll have everything you need to start scaling intent with custom campaigns and integrations. Our guides and experts will be there to help you find new growth at every step.
Integrations

Works with (or without) 
the tools you already use