Intent for eCommerce CRM & Loyalty

Engage by buying stage

Make your messaging more appropriate by knowing which customers need nurturing or nudging. Repeat orders and LTV gains await.

Customer 
loyalty goes
both ways

With all the privacy changes, KPIs and siloed data, it’s easy to forget. Each row in our databases represents a person. It’s time to listen, learn and be - well - loyal. 


Intent lets you personalise comms and onsite experiences based on what each customer needs. It also integrates with your CDP, CRM or analytics, giving you a single view.

Behavioural segments

Enrich your data with customer intent

With intent data, you can do more for your reporting as well as your customers. You can segment by buying stage or propensity to return. You can also see how your initiatives nudge previous buyers towards another purchase—not just whether they bought or not.

Real-time targeting

More opt-ins to your email database

By listening to your visitors, you can surface email sign ups and relevant incentives at the right time. Not all the time, or just the first time. This increases your email database and decreases your cost of acquisition. All without getting in the way of would-be buyers.

New perspective

More Options for a personal touch

Adding intent-based prediction to your CRM means you can personalise your campaigns more effectively.

Tailor emails to behavioural segments or affinities. Deliver the right message based on where people are in their buying journey. Opens and CTR will surge.

Why CRM teamslove intent

Add customer intent to your CRM initiatives

Just use the button below to register your interest and pick a time that suits you.

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CRM use cases

Post-Visit
Nurture customers who have low intent

See which of your customers are not in-market, then market to them appropriately. Made With Intent gives you profile-level clarity on which customers need to be nurtured rather than converted.

Post-Visit
Reengage customers who showed intent

Made With Intent’s customer data integrations help you segment people who may be shopping around. This lets you reach out to session abandoners who showed intent, before their interest cools off.

Post-Visit
Close customers who have high intent

See the customers in your database who are ready to buy, then convince them before the competition. Add Made With Intent’s data to your customer profiles and adjust your messaging appropriately.